Theory of copy preparation and editing; publication layout.
Course learning objectives:
Review and improve personal writing skills including grammar, punctuation, word usage and sentence structure.
Demonstrate improved proficiency in editing copy: yours and others. This will include ability to identify and correct vocabulary, spelling, grammar and punctuation errors as well as the 5 C’s of effective writing: clarity, completeness, coherence, consistency and correctness.
Explore visual opportunities to accompany story text.
Apply ethics skills and libel standards to news judgment decisions.
Evaluate page and web design as it relates to readership.
Discover fact checking techniques.
Explore techniques and guidelines for headlines, photo captions and social media teasers.
Demonstrate working knowledge of the AP Stylebook.
