Select one of the options below:
Fundamental concepts and strategies that differentiate the marketing of services from the marketing of tangible goods, including customer satisfaction. This is a partial semester class.
BUS 655 (Marketing Management); Must be enrolled in one of the following Levels: Graduate (GR) OR Professional (PR).
Please check the CSU Bookstore for textbook information. Textbook listings are available at the CSU Bookstore about 3 weeks prior to the start of the term.
9704915224 | Dave.Gilliland@colostate.edu