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JTC 569 - Advising Student Media for K-12 Educators

  • 3 credits

Why consider this online course? An applicant who offers skills and interest in media advising has a clear advantage in a competitive environment. And if you are already in your first few years of advising student media, you may be thinking you need some additional support or simply some new resources and ideas to be an even better adviser.

You may be planning on teaching, perhaps in English Language Arts or graphic arts or social studies… almost any major. You may be a journalism major, or you may have been a high school journalist. You may have completed your student teaching. You may have been informed by your administration that media advising of some kind is part of your assignment. Whatever your background, this course is designed to help you become confident in taking on a specialized assignment that most new teachers aren’t prepared for.

The course covers most of the key elements that can lead to a successful experience advising students in both print and online media, though each section of the course can (and likely will) lead to more in-depth readings and courses that will help you become more. Advising student media is the most complex and demanding co-curricular activity in modern education, but that is no reason to be afraid of it. This course can provide you with a foundation for future success, and each section of this asynchronous course is designed to be practical and immediately applicable to your classroom (current or future).

By the end of this course, you will feel more comfortable in the following areas:

  • Developing your own advising philosophy
  • Understanding and teach press law and ethics
  • Organizing your staff and managing your classroom
  • Assessing student media work
  • Teaching all elements of reporting, including basic photojournalism
  • Teaching online and social media reporting
  • Teaching print and online design skills


Textbooks and Materials

  • No required textbook
  • All students are given access to LinkedIn Learning content that is helpful in the course. This is paid for by your student fees, so do not pay for LinkedIn Learning.
  • It is recommended that you have access to Adobe Creative Suite programs, perhaps through CSU or through your school. Creative Suite is not required, however.


Jack Kennedy
Jack Kennedy

Jack Kennedy advised student media for over 30 years and his students earned hundreds of state and national honors for their work. He was named 1993 High School Journalism Teacher of the Year by the Dow Jones Newspaper Fund and was state journalism adviser of the year in both Iowa and Colorado. He has led instructional sessions and workshops in over 20 states and three foreign countries and written extensively about all aspects of advising. He continues to critique student media and judge contests across the country.